Panasonic's New 700 Series
Stunning HD Images with 1080p Recording
Offering unparalleled picture quality, Panasonic's new HDC-SD700, HDC-TM700 and HDC-HS700 provide an option of 1080 progressive recording (2) for extremely beautiful images. 1080/50p recording (Full-HD 1920 x 1080, 50 progressive recording) in these high-end models produces richly expressive images, with maximum line resolution and smooth motion.
Full-HD 1920 x 1080p movies that are recorded with the HS700, TM700 or SD700 can be viewed in all their original beauty on the large screen of any VIERA TV with 1080p playback compatibility by simply connecting the camcorder to the VIERA via HDMI input. The highest standard resolution in today's HD camcorder market - these new additions will enable you to capture footage in spectacular detail.
The 700 series models differ by their recording format only. The hybrid-type HS700 records data onto both its large 240-GB HDD and an SDXC, SDHC, or SD Memory Card. The twin-memory TM700 records onto its 32-GB built-in memory and an SDXC, SDHC, or SD Memory Card. The SD700 offers SDXC, SDHC or SD Memory Card recording only - allowing a slimmer and more compact design. Users can select from the three camcorder types based on their preferred media.
The newly developed, high-sensitivity 3MOS system provides effective motion image pixel count of 9.15 million (3,050,000 pixels x 3). This new triple image sensor separates the light received through the lens into the three primary colours - red, green and blue - and processes each colour independently. As a result, it offers beautiful images with significantly better colour quality, detail and gradation than the 1MOS sensor system. The large-diameter F1.5 lens, newly developed Crystal Engine Pro, and the high-sensitivity sensors have improved the light collection rate, increased sensitivity, and reduced noise by one-half to provide users with bright, low-noise recording even in dim lighting.
The new models can shoot 14.2-megapixel still images (in Still Image mode) as well as to take 13.3-megapixel still images whilst a movie image is being recorded (simultaneous recording). Even with this high pixel count, newly developed technology increases sensitivity and reduces noise by one-half to achieve bright images with minimal noise when shooting under low light conditions. This maximizes the 3MOS features of excellent colour reproduction, high resolution, and rich gradation, and lets the user capture vividly coloured images in both bright and darkly lit places. Only Panasonic incorporates 3MOS for consumer HD models.
Belying their slim and compact size, Panasonic's top of the range HS700, TM700 and SD700 semi professional models are equipped with a 12 x optical zoom which includes a multitude of technical features. With a manual focus ring, Electronic Viewfinder (EVF), Hot Shoe and mic terminal - these camcorders are fully equipped to handle your shooting needs.
A further flagship feature in the 700 series models is the inclusion of a 5.1-channel sound system that uses five microphones. When voices recorded from the front, right, left and back are played on a 5.1-channel home cinema system, viewers are surrounded by clear, detailed sound that makes them feel as if they are right in the middle of the action. A Zoom Mic function links the microphone's action to the camera's action. When zooming in on a bird in the distance, for example, the microphones also zoom in on the bird in link with the lens zooming operation and record the bird's chirping accordingly. The Focus Microphone function, which has been made possible by five highly directional microphones, picks up the sounds from sources in the area in front of the camcorder, regardless of whether the lens is focusing on a near or distant object.
Not one to rest on its laurels, the new Wind Noise Canceller, which has evolved from Panasonic's previous Wind Cut function, automatically detects and suppresses only wind noise, to maintain natural sounds with lifelike ambience.
The newly designed, large-diameter F1.5 lens provides the superb image rendering that is the hallmark of all Leica lenses. The Leica Dicomar Lens on the HS700 and TM700 models is manufactured using measuring instruments and quality assurance systems that have been certified by Leica Camera AG based on the company's quality standards. This lens not only suppresses ghosts and flare, but also minimizes the distortion and degradation of contrast and resolution that tend to occur at the lens periphery. This new F1.5 lens has a large 46-mm diameter to offer brighter images than previous lenses. In addition, its 35mm (3) wide-angle capability makes it ideal for many different shooting situations, such as self-portraits and group photos indoors, and landscape shots outdoors.

The 12x optical zoom lens is further enhanced by Intelligent Resolution Technology in the Crystal Engine Pro image-processing circuit, to produce the new 18x Intelligent Zoom. The new zoom achieves even greater image detail. All of the new 3MOS HD models are also equipped with a 35mm (4) wide-angle lens that is ideal for many different shooting situations, such as self-portraits and group photos indoors, and landscape shots outdoors.
Intelligent Auto Now Includes POWER O.I.S Assuring Blur Free Images Even up To 18x Intelligent Zoom
The iA (Intelligent Auto) function, which was highly popular on
previous models, is included, making it easy for anyone to take beautiful videos. Panasonic's NEW POWER O.I.S. employs approximately five times the corrective power of conventional systems to effectively suppress blurring from low-frequency vibration, which was previously difficult to achieve. The addition of Active mode, which minimizes the blurring and lets users shoot while walking, brings crisp, clear images to virtually all shooting styles, from wide-angle to zoom shots.
The iA function (5), which automatically selects the most suitable shooting mode at the press of a button, has further evolved. In addition to the previous five functions, the new iA offers a Face Recognition function. Face Recognition is very useful for capturing beautiful images of a specific person among a group of people in the frame. Face Recognition finds the registered faces of subjects and automatically optimizes the focus and exposure for them. It continues to track the subject as the person moves anywhere within the LCD frame, making it ideal for video shooting. A maximum of six faces can be registered. High recognition accuracy can be ensured under various shooting conditions by registering facial images from different angles or with different expressions for each person. Names can also be displayed up to three on the LCD. Smile Shot is another handy function. It automatically records a still image during motion image recording when the camcorder detects a smiling face on the subject. This makes sure that the user won't miss the best smile.
Offering superior image quality - in true 1080p High Definition recording - the HS700, TM700 and SD700 deliver beautifully smooth and detailed images. Thanks to the 3MOS sensor, colours stay beautiful even in underlit scenes. Elegantly finished in stylish black, the HS700, TM700 and SD700 are not only packed with technological features - they look good too! The new models will be available from March 2010.
(1) GFK Retail & Technology UK, Great Britain Camcorders Market (High Definition) Value share %, Sept-Oct 2009
(2) Camera default setting is 1080/50i
(3) 35mm-lens equivalent.
(4) 35mm-lens equivalent.
5) The functions included in iA may not be applied when conditions do not call for them.
2010 looks set to be a great year for videographers with Panasonic's quartet of new High Definition models. Featuring a 35.7mm wide lens, 35x Intelligent Zoom, newly developed Power O.I.S and Face Recognition - the new models are feature packed for your enjoyment. Enjoying slim and slender dimensions, the new additions are perfect for those looking for an easy to operate model with superb image quality and extra portability. The 60 series feature the Full HD 1MOS system for excellent picture quality - offering an affordable solution to full-HD images.
The compact and stylish HDC-HS60, TM60, TM55 and SD60 are perfect for anyone who wants to easily enjoy HD image quality. The hybrid-type HS60 records onto its 120-GB HDD and an SDXC, SDHC, or SD Memory Card. The twin-memory TM60/55 records onto its 16-GB/8GB built-in memory and an SDXC, SDHC, or SD Memory Card, and the SD60 records onto an SDXC, SDHC, or SD Memory Card.
Despite their ultra-compact size, these models all feature a powerful 25x optical zoom, which is further enhanced by Intelligent Resolution Technology in the Crystal Engine Pro image-processing circuit, to produce the new 35x Intelligent Zoom. The new zoom achieves even greater image detail. All of the new 1MOS HD models are also equipped with a 35.7mm* wide-angle lens that is ideal for many different shooting situations, such as self-portraits and group photos indoors, and landscape shots outdoors.
*35mm-lens equivalent

The iA (Intelligent Auto) function, which was highly popular on previous models, is included, making it easy for anyone to take beautiful videos. Panasonic's NEW POWER O.I.S. employs approximately five times the corrective power of conventional systems to effectively suppress blurring from low-frequency vibration, which was previously difficult to achieve. The addition of Active mode, which minimizes the blurring and lets users shoot while walking, brings crisp, clear images to virtually all shooting styles, from wide-angle to zoom shots.
The iA function*, which automatically selects the most suitable shooting mode at the press of a button, has further evolved. In addition to the previous five functions, the new iA offers a Face Recognition function. Face Recognition is very useful for capturing beautiful images of a specific person among a group of people in the frame. Face Recognition finds the registered faces of subjects and automatically optimizes the focus and exposure for them. It continues to track the subject as the person moves anywhere within the LCD frame, making it ideal for video shooting. A maximum of six faces can be registered. High recognition accuracy can be ensured under various shooting conditions by registering facial images from different angles or with different expressions for each person. Names can also be displayed up to three on the LCD.
*The functions included in iA may not be applied when conditions do not call for them

The image sensor and engine, as well as the lenses that support them, have all evolved to achieve 30% higher resolution than conventional camcorders, with 2.1M effective motion image pixels and approximately 1000 TV lines of resolution. Intelligent Resolution Technology enables all three models to record 5-megapixel still images. Smile Shot is new and handy function to the new models. It automatically records a still image during motion image recording when the camcorder detects a smiling face on the subject. This makes sure that the user won't miss the best smile.
Not one to rest on its laurels, the new Wind Noise Canceller, which has evolved from Panasonic's previous Wind Cut function, automatically detects and suppresses only wind noise, to maintain natural sounds with lifelike ambience. With a multitude of features encompassed within a slim and sleek body design - Panasonic's new high definition range of camcorders are a strong proposition. Offering superb image quality and tantalizing good looks - what more could you want! The new models will be available from February 2010.
Twin Memory Full-HD Camcorder SD Card Full-HD Camcorder HDD/SD Card Full-HD Camcorder
35.7mm Wide-Angle, Intelligent 35x Zoom 35.7mm Wide-Angle, Intelligent 35x Zoom 35.7mm Wide-Angle, Intelligent 35x Zoom
